Since 2008, BenGen has partnered with innovators and entrepreneurs to change the way that consumers and brands engage with each other. Meet our collection of companies that are leading the way.
Madrivo, a BenGen company, has a strong reputation in the online lead generation space due to their enhanced data-driven marketing strategies, precise analytics, and commitment to ethics and compliance. For this campaign, they were able to connect over 1.8 million Americans with affordable and accessible life insurance coverage across top producing media channels.Read More
The joint effort between Madrivo, a BenGen company, and Solar Savings America headed a national explosion in the residential solar industry, connecting thousands of homeowners with residential solar options. Madrivo quickly gained momentum in solar lead generation, providing up to 20,000 leads per month and generating more than $258 million dollars for the residential solar industry. As a result, Madrivo has helped solar companies generate a 500% ROI in an exceedingly competitive market.Read More
The collaborative efforts between Madrivo, a BenGen company, and reputable mortgage lead buyers provided hundreds of thousands of US homeowners with refinance options. When Madrivo launched the HARP campaign they rapidly scaled and delivered over 100,000 unique visitors and more than 10,000 qualified leads in the first 30 days.Read More